Relevant core competencies and skill sets, the areas of work under this award are categorized by a firm’s experience, level of expertise, and capability to perform worldwide in the following Four (4) areas of work, described in further detail throughout this notice:

1.                   Human-Centered Design

2.                   Introduction and Scale-Up Planning (Planning,                           Facilitating, and Capacity Building)

3.                   Supply and Demand Barrier Analysis

4.                   Demand Generation 
 

NAICS CODES:

1.      Human-Centered Design (HCD):

The NAICS Codes associated with this work are:

541720 - Research and Development in the Social Sciences and Humanities

541613 - Marketing Consulting Services

541611 - Administrative Management and General Management Consulting- Services
 

2.      Introduction and Scale-Up:

The NAICS Codes associated with this work are:

541613 - Marketing Consulting Services

541910 - Marketing Research and Public Opinion Polling

541611 - Administrative Management and General Management Consulting Services

3.      Supply and Demand Barrier Analysis:

The NAICS Codes associated with this work are:

541613 - Marketing Consulting Services

541910 - Marketing Research and Public Opinion Polling

541611 - Administrative Management and General Management Consulting Services

4.      Demand Generation:

The NAICS Codes associated with this work are:

541820 - Public Relations Agencies

           541810 - Advertising Agencies

Please see the attached Sources Sought Notice for further information and details about this requirement.